Recent Articles and Reviews

Are You An Order Taker?

Over the course of several years, I have seen many people refer to hotel sales managers as “order takers”. In that statement, there is an implication that we are not working very hard for our keep. You hear this so often from other departments that it is insulting. They think that sales people just sit Read more …

10 Essential Soft Skills To Help Increase Group Sales At Our Hotel

Nowadays, most conversations on increasing group sales at a hotel involve some form of technology. These include third party website optimization, review websites, SEO or even technology tools (like CRM) to help us increase the sales at our hotel. But these discussions usually leave out the most important elements of being successful as a salesperson Read more …

Want To Book More Softball teams? Here are 5 Resources

We would like to think that the Earth is unique. After all, how many planets can there be revolving around a star with the right atmosphere to sustain water. At most, there may be a few more. As it turns out, there are a lot more. According to a New York Times article, there are Read more …

Weekend Reading For Group Sales Professionals 4/26/2014

Want to be a successful salesperson? Then you need to sharpen that saw every weekend by reading some articles that expand on your existing knowledge. Here are five articles that will help you build your skills. 5 articles/resources to read this weekend Tips to attract government business While government travel is being cut back, it Read more …

How To Use Boomerang To Create A Follow Up System

My kids don’t know what life was like before automated toll booths. They don’t know how long the lines used to be. But with automated toll collection (they are called EZ-Pass in the northeast), we no longer have to wait. We can whiz through every toll booth without having to stop. The toll is collected Read more …

How Wedding Crashers Can Help You Find Brides That Need Hotel Rooms

According to a recent article, a trend among hotel guests is to look for discounts on a couple’s wedding website. As the article pointed out, wedding websites : “ usually include guest information, such as where to book rooms and deal codes that often are not password-protected, making crashing a block easy enough to do. Read more …

How To Get Room Blocks From Wedding Forums In Fifteen Minutes (Or Less)

In part one and part two of this series on wedding forums, we covered how to get more room blocks. But the question that often comes up is whether the time spent is worth it. Just looking at the steps involved tells us that forums can be huge time suck. It’s not like we can Read more …

Prospecting For Groups? Three Add-Ons That Will Save You Time

Squeaky doors. They drove me crazy every time I opened one. At least till WD-40 came along. Before WD-40 was created, many of us had to remove door hinges and apply soap in order to get the squeaky door to go silent. But after this blue can of wonder was introduced, solving the squeaky door Read more …

How To Use Wedding Forums To Find Brides That Need A Hotel

This article is part 2 of our three part series on getting business through wedding forums. Here are the links to part one and part three Adam Wicks was there when Gold was discovered in California. He remembered how the initial discovery didn’t set off a frenzy among the people that knew that gold had Read more …

Can A Lost Van Gogh Painting Help Increase Group Sales? (Hint: Yes!)

“Sunset at Montmajour”, a painting by Vincent Van Gogh was discovered in 2013. Estimated at around $40 million, this painting sat in a Norwegian collector’s attic in plain sight for 70 years. He was once told that the painting wasn’t worth much so he never bothered with it. He died before he knew the magnitude Read more …

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